Roy Halston Frowick rose to acclaim in the 20th century for his lavish yet clean designs for women that influenced the fashion industry and redefined American style.
The eponymous brand became synonymous with 1970s glamour and the Studio 54 era, where extravagance was always the inspiration.
This New York scene sits parallel with the cosmopolitan feel of London, something that has long been an inspiration for Reiss – and part of the brand’s heritage.
Through the decades, each new Halston collection has combined legacy codes from its history with a modern agenda and fashion-forward thinking.
The result is a minimalist, clean aesthetic with a decadent undertone. Halston produces occasionwear for women that is on-trend and in-demand now, yet still stands the test of time.
Signature pieces from the American fashion label are carefully curated to sit alongside the Reiss occasion collection.
Ready-to-wear dresses, gowns, jumpsuits and tuxedo-style designs - that remain true to the Reiss style philosophy - are the cornerstone of the Halston edit.
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