SmileyWorld | Reiss

Inject playful energy into their wardrobe with the SmileyWorld | Reiss collaboration – a vibrant edit of childrenswear that blends uplifting graphics with modern silhouettes. Sporty, tennis-inspired styles set the tone, with striped polos, classic knits, towelling co-ords and varsity layers detailed with signature SmileyWorld motifs. For sunny days and getaways, holiday-ready T-shirts and other designs inspired by Ibiza bring a feel-good mood to the collection.