In our latest fashion feature, New Season Now, we reveal the SS15 menswear looks which stylishly set the sartorial agenda for the season ahead.

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About the Shoot

As we welcome a new season in men’s fashion, with it comes the sartorial chance to assert a new aesthetic. Whether you choose to go back-to-basics or instead embrace SS15’s prevailing spirit of masculine modernity, Reiss’ offering has thoughtfully considered the sartorial needs of the style-conscious modern man, leaving no stone unturned in the quest to ensure that you’re your best-dressed self.

So, where to start? Though spontaneity can lead to some of the most inspired outfit choices, at the very start of the season, think of the pieces and outfits which can be worn both now and at the SS15’s tail-end - and moreover of the pieces which have the peerless ability to pair well with anything.

New Season Now presents our edit of the most important menswear trends and looks that we implore you to make a part of your sartorial arsenal for SS15. As always, timeless style, masculinity and an appreciation of the fashion landscape lead our suggestions, however we’re firm believers that men's clothing should offer its wearer the chance to both experiment and reinvent.

That’s why alongside wardrobe staples that will form the backbone of your ensembles all season along, we also present the statement-making pieces which will invigorate your wardrobe with their modernity, vibrancy and embrace of directional design. So, take your cue from New Season Now and be inspired by the menswear looks which define the season ahead.