Laneway culture, an eclectic sense of fashion and countless independent coffee shops give the city of Melbourne its cultural edge, and renders it the kind of city that you could lose yourself in for weeks on end. 12th May marks the launch of our St. Collins Lane store opening and to celebrate, we explore the city’s hotspots. Whether you’re a resident or planning your first ever visit, our line-up of what to do and where to eat, drink and sleep will offer ample fuel for your bucket list. Visit the Reiss Guide to discover our city hotspots across the globe.

TO SLEEP: The Adelphi Hotel

If hotel décor and interior design top the list of priorities when booking a stay, put boutique hotel, The Adelphi, on your radar for an overnight stay with a difference. Featuring Art Deco-style design features, this luxury destination is one that won’t disappoint. If your accommodation is sorted, you can still book in a slot to experience the High Tea, or sample the menu by head chef, Christy Tania, at the highly acclaimed dessert restaurant attached.

187 Flinders Ln, Melbourne VIC 3000

FOR DINNER: Cutler and Co.

Open since 2009 and offering Modern Australian cuisine in an urban setting, Cutler and Co. in Fitzroy is the product of industry partnership, chef Andrew McConnell and architect Pascale Gomes-McNabb. Inside, you’ll find a fine dining experience, a focal point in the form of an open-plan kitchen and a lounge area that’s perfect if you’re just popping by for a drink and some nibbles. Expect a menu of beautifully simplistic foods, combined in an innovative way and artfully presented, and an elegant yet altogether approachable atmosphere.

55–57 Gertrude Street, Fitzroy VIC 3065

FOR DRINKS: Boilmaker House

Traditionally, a Boilmaker is one shot whiskey plus a pint of beer, and that’s the exact concept that the Boilmaker House in Melbourne has based itself upon. Offering something slightly unexpected, with its Speakeasy-style interior and relaxed vibe, this is the bar for you if whiskey is your drink of choice. But don’t be put off if that doesn’t sound like your thing – there’s a comprehensive cocktail list to accompany the house speciality, featuring the likes of a mint-green Tea House Daiquiri, and you can complement your beverages with the cheese and charcuterie offering.

209/211 Lonsdale St, Melbourne VIC 3000


For something far-removed from the norm, head to Madame Brussels, where you’ll find an outdoor roof terrace designed to look like a garden party. The perfect place for afternoon summer sessions that go long into the evening; expect pitchers, finger food, a cutesy aesthetic and a light-hearted atmosphere. There’s a distinctly tongue-in-cheek vibe, and drinks options vary from instagrammable cocktails to fine wines. Go with a group and pitch up for the day to make the most of the weekend.

3, 59 Bourke St, Melbourne VIC 3000

FOR BRUNCH: Top Paddock

Bringing you ‘fresh food in a fresh environment’, Top Paddock tops our list of must-visit brunch spots in the city. Whether you’re looking for a health-conscious pick-me-up or a more hearty start to the day, there’s something on the menu to suit, so you’re in danger of wanting to re-visit every weekend. The industrial interior is fresh and inviting, and the food delicious, so settle yourself in for the morning and take in the buzzing city atmosphere.

658 Church St, Richmond VIC 3121

FOR CULTURE: National Gallery of Victoria

Based in the heart of the city, the National Gallery of Victoria is one of Melbourne’s most iconic landmarks, and until the 31st of July, they’re celebrating the past 200 years of Australian fashion with their most recent exhibit. Showcasing the works of contemporary creatives such as Dion Lee, Ellery and Toni Maticevski as well as examples of historic design, this collection is a true display of how style has evolved over the years.

180 St Kilda Rd, Melbourne VIC 3006 Open 10am–5pm daily

FOR THE VIEW: Eureka Skydeck

Perhaps more engineered towards those new to Melbourne, Eureka Skydeck is an experience not to be missed. An iconic part of the city’s skyline, this 975ft building features a gold-plated exterior covering its top 10 floors. Make your way to the 88th floor for panoramic views of the city, and if you’re feeling daring, experience the Edge – a glass cube suspended in the air.

7 Riverside Quay, Southbank VIC 3006

FOR SHOPPING: St. Collins Lane

Known for its eclectic sense of style and independent boutiques, Melbourne is a hub of creativity and the perfect place to shop. The Reiss store is located on St. Collins Lane – the newest shopping destination, hosting luxury national and international labels, so whether you’re a seasoned Melbourne shopper or just stopping by, make this just-launched street your destination of choice.

289 Little Collins St, Melbourne VIC 3000