For our AW13 menswear collection, the design team was inspired by the way children’s books simplify grown-up situations with a playful approach. Attention was turned to the life and works of Czech illustrator, Miroslav Sasek – particularly his This Is series between 1916 and 1980. This delightful, amplified take on landmarks and life itself greatly influenced the sophisticated yet light-hearted approach to the collection.
We take a closer look at the inspirations behind this season's stylish menswear collection. From fabrics to hues, you'll be surprised to find out how much was drawn from the colourful illustrations found in Czech illustrator Miroslav Sasek's children's books...
Another colourful illustration from This is London, this quirky portrayal of passengers waiting for a train on the London Underground inspired many of our AW13 overcoats. From Hudson to Governor (which is coming soon), many of our stylish pieces of outerwear grew from the sartorial seeds in this picture.
Another of the illustrations found in This is London, our design team love how this man has put his layers together; a mix and match of separates in different colours and fabrics. As well as this styling technique, the gent's trousers inspired our Bert trousers in grey.
Finally, although we're heading into the colder months, our design team drew some of the inspiration for the more transitional aspects of the collection from Sasek's bright and breezy This is Venice book.